'Chasing vibes' — OpenAI's M&A strategy gets more confusing with TBPN purchase

Apr 3, 2026 - 17:00
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'Chasing vibes' — OpenAI's M&A strategy gets more confusing with TBPN purchase
Over 10 months after shelling out an eye-popping $6.4 billion for Jony Ive's nascent devices startup, OpenAI announced it's buying media company TBPN.